Restaurants

FROM UNKNOWN RESTAURANT TO FULLY BOOKED VIRAL SENSATION

With just one social media campaign, Tarantella experienced record growth.

Extraordinary power of a viral social media video

With a unique and creative social media campaign, Tarantella:

Turned into a viral sensation in London
Achieved a reach of 2 million customers
Experienced a huge increase in sales and bookings
Reached 500,000 views and 20,000 likes in their next video

The Challenge

Tarantella, a small family-run Italian restaurant, faced the challenge of standing out in an overcrowded market. Their goal was to increase customer reach, build a following, and ultimately drive more bookings and sales, but they lacked significant online visibility.

We launched a creative campaign centred on the attention-grabbing 2kg Espresso Martini Tiramisu. The campaign went viral, reaching 2 million people with one video and 500,000 views on another, transforming Tarantella from an unknown restaurant into a fully booked sensation.