Cookie Policy.
Last updated: 3 June 2026
This Cookie Policy explains how Aperture Comms Ltd uses cookies and similar technologies on aperturecomms.com.
Cookies and similar technologies help websites work, remember preferences, understand how visitors use the site and measure marketing performance.
Some cookies are essential. Others are optional and are only used where you have given consent.
What are cookies?
Cookies are small text files placed on your device when you visit a website. Similar technologies include pixels, tags, scripts, local storage and tracking technologies used by analytics and advertising platforms.
How we use cookies
We use cookies and similar technologies to:
- Make the website work properly
- Remember cookie preferences
- Support contact forms and booking functionality
- Understand website usage
- Improve website performance
- Measure marketing effectiveness
- Track conversions
- Build remarketing audiences
- Show relevant advertising
Cookie categories
| Category | Purpose | Examples | Consent required? |
|---|---|---|---|
| Strictly necessary | Required for the website to function, remember cookie preferences, support security, enable form submissions and maintain basic site functionality. | Cookie consent preference storage, security/session cookies, form functionality. | No. Always active. |
| Analytics | Help us understand how visitors use the website, which pages are visited and how the site performs. | Google Analytics 4, Microsoft Clarity. | Yes. |
| Advertising and remarketing | Help us measure advertising performance, track conversions, build remarketing audiences and show relevant ads. | Meta Pixel, Google Ads Conversion Tracking, LinkedIn Insight Tag. | Yes. |
| Functional | Support enhanced functionality such as embedded content, booking tools or video experiences. | Calendly, embedded video tools, third-party media players. | Yes, where not strictly necessary. |
Google Tag Manager
We use Google Tag Manager to manage website tags and scripts.
Google Tag Manager is configured so that non-essential tags only fire after the user has given consent for the relevant category, using Google Consent Mode v2.
- Google Analytics 4 and Microsoft Clarity only fire after Analytics consent.
- Meta Pixel, Google Ads Conversion Tracking and LinkedIn Insight Tag only fire after Advertising consent.
Analytics tools
We use Google Analytics 4 and Microsoft Clarity.
These tools help us understand website usage and improve the site. They may collect information such as page views, clicks, scrolls, device data, browser data and approximate location.
These tools are only activated after Analytics consent has been given.
Advertising tools
We use Meta Pixel, Google Ads Conversion Tracking and LinkedIn Insight Tag.
These tools help us measure campaign effectiveness, track conversions and build remarketing audiences.
These tools are only activated after Advertising consent has been given.
Cookie consent
The website includes a cookie banner with three equal choices:
- Accept All
- Reject All
- Manage Preferences
The banner does not use pre-ticked boxes. You can accept or reject non-essential cookies with equal ease, manage preferences by category, and change or withdraw consent at any time.
How to change cookie preferences
You can update your cookie preferences at any time. .
You'll find this option on the Cookie Policy page whenever you need it.
Browser controls
You can also control cookies through your browser settings. Blocking some cookies may affect website functionality.
Related policies
See also our Privacy Policy and Terms of Website Use.
Updates to this policy
We may update this Cookie Policy from time to time. The latest version will always be available on this page.